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All-New Cadillac XTS to Offer Bose® Sound

November 16, 2011 -- The newly crafted 2013 Cadillac XTS represents a breakthrough in luxury and technology for General Motors’ flagship brand.  And the vehicle’s status is enhanced by a choice of two premium Bose systems: the optional 14-speaker Bose Studio Surround® sound system or the standard eight-speaker Bose sound system.

 

The Bose Studio Surround system

The Studio Surround system includes advanced automotive innovations from Bose, creating an immersive, multi-channel experience from nearly any source, and for any seat. Bose SurroundStage® signal processing ensures a 360-degree sound field, and next-generation Bose Centerpoint® surround technology features an enhanced algorithm to better analyze stereo signals and convert them into separate, well-defined channels.  Whether listening to satellite radio, CDs or MP3 files, music is more lifelike, reproduced with greater precision and balance, with every voice and instrument more distinct and defined.

 

The Studio Surround system features two Bose® Personal® speakers built into each of the front seats.  Unlike conventional designs, the Bose Personal speakers are combined with proprietary TrueSpace® signal processing technology to deliver spacious sound -- even though they’re positioned just inches from the listener’s ears.  Each front-seat passenger can adjust the volume of their Personal speakers using the Surround Level Control feature.

 

For mid-high frequencies, three Bose Twiddler® neodymium speakers are placed in the instrument panel.  For low-frequency performance, a woofer is placed in each front door, and another –- a stronger, more moisture-resistant Nd woofer -- is mounted on the rear deck, along with two additional mid/high-range Twiddlers.  To complete the acoustic package, a wide-range speaker is in each of the rear doors. 

 

The system’s electronics are integral to the listening experience and include a new amplifier that is substantially smaller, lighter and more energy-efficient than conventional amplifiers, with no sacrifice in acoustic output.  To better hear musical detail, Bose AudioPilot® noise compensation technology continuously monitors the sound level in the car, analyzes ambient noise, and then adjusts the music and program content –- not just the volume –- to reduce its effect.

 

Bose and Cadillac: Decades of Innovation

The XTS marks three decades of collaboration between Bose and Cadillac.  Today, Bose sound systems are available in every Cadillac model, including the current CTS, STS, DTS, SRX Crossover and Escalade.  For more information on Bose automotive systems and technologies, visit www.Bose.com/automotive

 

About Bose Automotive Systems

In the early 1980s, Bose engineers created the world’s first factory-installed premium sound systems for General Motors luxury automobiles.

 

Unlike conventional or aftermarket automotive systems, these Bose® systems were specifically designed and tuned for the particular model in which they were installed, and helped transform the automobile from a hostile listening environment into a haven for music enjoyment.

 

Since then, Bose has developed proprietary speaker designs, advanced amplification and signal processing technologies, exclusive analysis and design tools, and technology for managing engine and powertrain sounds inside vehicles, all based on a heritage of research and engineering.  And in 2013, Bose celebrates an important milestone as the only audio company to deliver 30 years of continuous innovation for auto manufacturers worldwide.

 

Today, Bose automotive sound systems are recognized globally as the industry benchmark for performance and customer satisfaction.

 

About Bose Corporation

Bose Corporation was founded in 1964 by Dr. Amar G. Bose, then a professor of electrical engineering at the Massachusetts Institute of Technology.  Today, the company is driven by its founding principles, investing in long-term research with one fundamental goal: to develop new technologies with real customer benefits.  Bose® innovations have spanned decades and industries, creating and transforming categories in audio and beyond.  Bose products for the home, in the car, on the go and in public spaces have become iconic.  From the company’s home entertainment systems and Wave® music systems, to noise cancelling and audio headphones, digital music systems, Bluetooth® speakers and professional solutions, Bose has changed the way people listen to music.

 


Bose Corporation is privately held.  The company’s spirit of invention, passion for excellence, and commitment to extraordinary customer experiences can be found around the world -- everywhere Bose does business. 

 

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The Bluetooth® word mark is a registered trademark owned by Bluetooth SIG, Inc. and any use of such mark by Bose Corporation is under license.

 

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